In a letter to investors, Snap said a weakening economy, increased competition from other social media platforms and 'platform policy changes' continued to hurt its business in the fourth quarter.Īpple began rolling out privacy changes on iPhones in 2021 that have limited advertisers' ability to collect data for targeted advertising. Meta shares fell 2% and Alphabet dropped 1%. The owner of photo messaging app Snapchat is the first of the major digital advertising platforms to report fourth-quarter results, which provides an early clue for platforms like Facebook owner Meta Platforms Inc (META.O) and Alphabet's Google (GOOGL.O) when they report results later this week. Snap Ads include Single Image or Video Ads, Story Ads, Collection Ads and others.Jan 31 (Reuters) - Snap Inc (SNAP.N) on Tuesday said current quarter revenue could decline by as much as 10%, sending its shares down 14% as the company struggles with weak advertising demand. Its advertising products include AR Ads, AR Lenses and Snap Ads. It also offers Snapchat for Web, a browser-based product that brings Snapchats calling and messaging capabilities to the Web.

Snapchat+ offers a range of features from allowing Snapchatters to customize the look and feel of their application, to giving special insights into their friendships. Additionally, the Company offers Snapchat+, its subscription product that provides subscribers access to exclusive, experimental, and pre-release features. Snapchatters can interact with all five, or a subset of those five tabs.

Snapchat is its core mobile device application and contains five distinct tabs, complemented by additional tools that function outside of the application. The Company's flagship product, Snapchat, is a visual messaging application that enhances relationships with friends, family, and the world.

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